The Future [Forward] is now!

We’re barely two days away from Mac’s Future Forward campaign. Launching on March 17th the line will feature four breakthrough artists: Tinashe, Dej Loaf, Lion Babe’s Jillian Hervey and Halsey. Each artist is the face of a different product which reflects each’s personality ranging from Dej Loaf’s nude lip glass to Halsey’s gun metal lipstick. I am personally super excited that Mac is putting their energy into promoting lesser known artists rather than the usual path companies take of blowing extra smoke up a-list celebrities. Way to Mac a difference! 


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